Legal
Terms of service
The agreement between you and Cruise Media Group Ltd for using Cruze.
Last updated 31 August 2026
1. Who we are
Cruze is operated by Cruise Media Group Ltd, 71-75 Shelton St, London WC2H 9JQ, United Kingdom (company registration 17075800). In these terms, "we" and "us" mean Cruise Media Group Ltd, and "you" means the person using this website or the app.
2. Using this website
You can read this site without giving us anything. If you submit the application form, the details you give must be accurate and your own. Submitting the form is an enquiry, not an agreement — it does not enrol you in anything and does not oblige either of us to go further.
Any figure quoted on this site, including monthly earnings, is an illustration of what campaigns have paid, not an offer or a guarantee. What you actually earn depends on the campaign, your area and how much you drive.
3. Who can use Cruze
To use Cruze you must:
- be at least 18 years old;
- hold a valid driving licence;
- hold current, comprehensive insurance for the vehicle you register;
- own or have permission to use, and to apply advertising to, that vehicle;
- keep it roadworthy, taxed, and where applicable MOT-compliant;
- comply with all traffic laws and regulations that apply to you.
3.1 You are independent
You use Cruze as an independent vehicle owner, not as our employee, worker or agent. Nothing in these terms creates an employment relationship, a partnership, or any obligation on you to drive at particular times, in particular places, or at all. You decide when and whether to drive; we only measure the driving you choose to do.
You are responsible for your own tax and any licensing that applies to you, and for checking that carrying advertising does not breach your insurance, your fleet or employment arrangements, or any taxi or private-hire licence you hold. We cannot check this for you.
4. Your account
You sign in with a code sent to your email address. Keep access to that mailbox secure: anyone who can read it can sign in as you, and can request deletion of your account.
One account per person. The details you give us — including your name, phone number and bank details — must be accurate and kept up to date. We pay to the account you provide, and we are not responsible for money sent to details you entered incorrectly.
5. Tracking
Cruze works by recording where you drive. Tracking must be switched on to enrol in a campaign, and must stay on for your mileage to count.
You can switch tracking off at any time. If you do, we stop measuring your driving and you stop accruing earnings from that moment. We are not able to reconstruct mileage for periods when tracking was off, disabled by your device's battery settings, or otherwise not running.
Because your earnings are measured from your phone, keeping it able to record is part of taking part. While a campaign is running you agree to:
- keep the app installed, and signed in;
- keep location permission granted, set to allow access all the time;
- allow the app to run in the background — some phones restrict this aggressively, and the app will tell you when it detects it has been stopped;
- have the phone with you, switched on and charged, while you drive.
Mileage we cannot measure cannot be paid. GPS is imperfect — signal is lost in tunnels and underground car parks, and accuracy varies by device — and we do not warrant that every journey is captured perfectly. Small variances are expected and are not a breach of these terms. Sustained gaps caused by permissions being withdrawn, the app being force-stopped, or the phone being off are your responsibility, not ours.
6. Campaigns
Enrolling in a campaign is a request, not an automatic acceptance. We may approve or decline any enrolment, and campaigns have limited places, areas and vehicle requirements.
Once approved, an advertisement is applied to your vehicle. You agree to:
- have it fitted and removed as arranged;
- keep it in place, clean, undamaged and unobscured for the whole campaign;
- not alter, cover or add to it;
- tell us promptly if it is damaged, or if the vehicle is sold, written off or off the road.
Removing or damaging an advertisement before the campaign ends may end your enrolment and your entitlement to payment for it.
It is your vehicle, and you can say no. You are never obliged to accept a particular campaign or to display any advertisement you object to. Decline it before it is fitted, or tell us if you want it removed — we will arrange removal, though ending a campaign early affects what you are paid for it.
The advertisement and its artwork belong to the advertiser. You get no rights in it, and you may not reproduce, adapt or use it for anything other than displaying it as fitted. We, the advertiser and the advertising platform may photograph or film your vehicle while it carries a campaign and use those images for marketing; tell us if you would prefer not, and we will exclude your vehicle.
6.1 Your agreement is with us, not the advertiser
You have no contract with the advertiser whose branding you carry, and they have no claim against you. Everything about your enrolment and your payment is between you and us.
The advertiser is responsible for what its advertisement says. If anyone objects to the content — because they consider it offensive, misleading, or an infringement of their rights — that is the advertiser's responsibility and not yours. Send any such complaint to us and we will deal with it.
6.2 A campaign can end early
Campaigns can end before their scheduled finish through no fault of yours: an advertiser may cancel, or we may remove or refuse to install an advertisement at any time — for example if it breaches our content rules or the law. If that happens we will tell you, arrange removal, and pay you for the period the advertisement was actually displayed.
If a campaign ends early because of something on your side — the vehicle is sold, written off, off the road for a long period, or you leave the platform — tell us as soon as you can so the campaign can be moved to another vehicle. What you are owed in that case depends on how much of the campaign you completed.
7. Earnings and payment
You earn based on measured driving that meets the campaign's requirements — typically distance driven within a target area over the campaign period. The app shows an estimate as you drive. That estimate is not a guarantee: the final figure is the one we calculate from processed trips at the end of the campaign.
We pay to the bank account on your profile. You are responsible for declaring and paying any tax due on what you earn — we do not deduct it, and we do not provide tax advice.
If we find that driving was faked, manipulated or otherwise did not happen as recorded, we may withhold or reverse payment for it.
8. Things you must not do
- falsify location data, use GPS spoofing, or simulate driving that did not happen;
- run the app on an emulator or a device that is not in the registered vehicle;
- hold more than one account, or enrol the same vehicle through more than one account;
- drive unsafely, or interact with the app while driving;
- attempt to access, disrupt or reverse-engineer our systems.
We monitor for patterns that suggest faked trips. Where we find them we may suspend the account, withhold payment and end any active enrolment.
9. Suspension and ending your account
You can delete your account at any time in the app under Profile → Delete account. We email a confirmation link; once confirmed, the account closes immediately and is permanently erased after 30 days. Deleting an account with an active campaign ends that enrolment and may forfeit unpaid accrued earnings.
We may suspend or close an account that breaches these terms, or where we reasonably suspect fraud. Where we do, we will tell you why unless we are prevented from doing so.
We may also suspend or permanently remove a driver who is found to be operating their vehicle in a way that endangers the public or damages the reputation of the advertisers whose branding they carry. Members of the public can report a vehicle carrying a campaign by its registration, and we investigate those reports. Investigating or acting on one is a quality measure — it does not make us responsible for how you drive.
10. The app itself
We provide Cruze as it is. We work to keep it accurate and available, but we do not guarantee that tracking will capture every journey, that the app will be uninterrupted, or that it will work on every device — mobile operating systems and manufacturers can stop background apps in ways we do not control.
Nothing in these terms limits our liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be limited. Subject to that, we are not liable for indirect or consequential loss, and our total liability to you is limited to the amounts payable to you under the campaign the claim relates to.
10.1 Your driving is yours
We do not employ you and we do not control your vehicle, your routes or your schedule. We accept no liability for how you drive. In particular, we are not responsible for:
- traffic penalties — speeding tickets, parking fines, bus-lane or red-light penalties, congestion or emission charges, or any other citation issued to you;
- collisions — damage to your vehicle or anyone else's, injury, or loss of life arising from your driving;
- your conduct on the road — negligent or dangerous driving, or disputes with other road users.
Any claim, prosecution or insurance dispute arising from an incident involving your vehicle is between you, the other parties and your insurer. This applies whether or not the vehicle was carrying an advertisement at the time.
10.2 Things outside our control
We are not liable for delays or failures caused by circumstances beyond our reasonable control, including acts of nature, fire, flood, power or network failure, changes in law, or the acts or omissions of third parties we depend on — wrapping stations, advertisers, and the operating-system vendors whose background restrictions can stop the app recording.
11. Changes
We may update these terms. If a change materially affects you we will tell you in the app before it takes effect. Continuing to use Cruze after that means you accept the updated terms.
12. Privacy
How we handle your data — including your location — is set out in our privacy policy, which forms part of these terms. Cookies are covered by the cookie policy.
13. Governing law
These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction over any dispute. If you are a consumer, this does not deprive you of the protection of the mandatory laws of the country where you live.
14. Contact
Questions about these terms: hello@cruze.ad.